March is Women’s History Month, a time to recognize and celebrate the achievements of women throughout history. While we often reflect on trailblazing figures in politics, science, and activism, it’s just as important to celebrate the women making an impact in their own communities today—women like the consignors, franchise owners, and shoppers who make Just Between Friends (JBF) what it is.
JBF Livonia/Novi isn’t just a pop-up consignment sale—it’s a business built by women, for women, to support women.
Women Founded. Women Owned. Women Empowered.
💡 JBF was founded by a mom.
In 1997, Shannon Wilburn, a mom in Tulsa, Oklahoma, started JBF with a simple idea: helping families buy and sell kids’ items affordably. That small idea has grown into a nationwide movement, with JBF franchise locations all over the U.S.
💪 98% of JBF franchise owners are women.
JBF gives women the opportunity to own their own business, often while balancing motherhood and family life. Many owners start as shoppers or consignors and later take the leap into entrepreneurship—proving that women-led businesses are thriving.
👩👧👦 Thousands of moms use JBF to support their families.
Most JBF consignors are moms looking to earn extra income by selling their kids’ outgrown items. For many, this isn’t just a decluttering opportunity—it’s a financial lifeline that helps pay for new clothes, activities, and even household bills.
JBF Livonia/Novi's Impact: Supporting Women at Every Stage of Motherhood
✔ New & Expecting Moms – JBF Livonia/Novi makes having a baby more affordable by offering huge savings on newborn essentials.
✔ Growing Families – Moms use JBF Livonia/Novi to sell what their kids have outgrown and make room for what’s next.
✔ Women Entrepreneurs – From consignors, our employees, and business owners, JBF Livonia/Novi helps women build financial independence.
Why Women Supporting Women Matters
When women support each other, everyone wins. By shopping, selling, or working at JBF Livonia/Novi, you’re part of a network of moms and women entrepreneurs who believe in lifting each other up.
👉 This Women’s History Month, we celebrate YOU—the moms, the small business owners, the budget-conscious shoppers, and the women making a difference in our Livonia area community.
Join Us & Be Part of This Movement!
✔ Shop & support other moms
✔ Sell & earn extra income for your family
✔ Encourage a friend to consign or shop—because every purchase makes an impact!
